Four cost lines, not one
Buyers compare the hardware price and then discover the artwork, the mounting hardware and the access costs. A wedding gobo projector is a system: light source, optics, a piece of custom glass, a bracket and somebody's time on a ladder. Quoting only the first of those produces budgets that do not survive the first year.
- Hardware — the fixture, lens and bracket
- Custom artwork — the gobo, and every re-cut after it
- Installation — access, power and making good
- Running cost — cleaning, power and replacement cycles
What you pay for the fixture
Price follows the thermal and environmental specification more than the marketing category. A wedding gobo projector built for a dance floor will cost more than one for a reception hall for reasons that are entirely justified — better seals, better heatsinking, better finish. The saving is real only if you never needed them.
- Output, which sets the LED, driver and heatsink size
- Ingress rating, which sets the sealing and housing design
- Lens quality, which sets how much output reaches the wall
- Finish and hardware, which set how it survives the site
Custom artwork and gobos
The artwork cost hides in the reorders. Engraving a glass gobo is not expensive per unit, but minimum quantities, shipping and the time spent re-approving artwork add up. Keep the original vector file, record the gobo reference, and every future reorder is a formality rather than a redesign.
The line that surprises people
Installation is where budgets break, because it depends on the site rather than the product. Access equipment, a new power run, out-of-hours working and making good afterwards are all variable and none of them appear in a wedding gobo projector quote. Survey before you commit, and price the access separately.
- Access equipment — ladder, scaffold or powered platform
- Power run and any making good afterwards
- Out-of-hours or trading-hours working
- Fixings, bracket and cable management
Running cost over three years
Total cost is dominated by whatever you have to do most often. If the wedding gobo projector is easy to reach, cleaning is trivial and cheap; if it needs scaffolding, it gets deferred, output declines, and eventually somebody replaces a unit that only needed a wipe. Design for access and the running cost halves.
- Hardware, once
- Artwork reorders, every rebrand or new site
- Cleaning, twice a year
- Power, continuously
| Cost line | Frequency | What drives it |
|---|---|---|
| Hardware | Once | Output and ingress rating |
| Artwork | Every rebrand or new site | Number of sites and change frequency |
| Cleaning | Twice a year | Access method, mostly |
| Power | Continuously | Wattage and daily run hours |
Where to save and where not to
The false economies are the rating, the bracket and the artwork. A wedding gobo projector with an under-specified IP20 rating fails in the first winter; a lightweight bracket drifts and needs re-aiming; a low-resolution artwork file produces an image you will not accept. Save elsewhere.
- Reduce the image size before increasing the output
- Standardise the gobo size across every site
- Choose a surface with lower ambient light
- Keep the original vector artwork file
