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Rock N Roll Sushi standardises on 50-watt gobo projectors across 75+ restaurants — what it means for logo projector buyers

logo 1 min read

A recent move in the logo projector space changes a few assumptions buyers have carried for years. Below, the practical read — what matters for a real install, not the press release.

What's happening

Logo Light announced on 2 October 2026 that Rock N Roll Sushi named it exclusive gobo projector supplier after the chain's leadership tested and approved the 50-watt unit for entrance-floor logo projection. Installed units carry UL-certified power supplies and a three-year warranty, with custom full-colour glass gobos reproducing the brand mark. The chain operates more than 75 locations across the United States, expanding beyond its original Southeast base.

Why it matters for buyers

For a retailer, venue or signage buyer, the practical effect is simple: the unit that reads on your wall at your ambient light, with your artwork, beats the one with the bigger number on the box. Specification order — distance, image size, ambient, then brightness — decides the result.

It also changes lead-time risk. Custom gobos and certified outdoor builds need briefing before the date is fixed; the projector is rarely the long pole, the artwork and certification are.

The technical angle

A logo projection only looks sharp if the artwork arrives as a vector. Raster logos get re-cut at low resolution and the edges soften on the wall — the single most common 'why does ours look fuzzy' cause.

What to specify

Before you request a quote, lock these down:

  • Image size you need at that distance
  • Gobo material: glass for longevity and colour, metal for cheap short runs
  • MOQ and dispatch window before the event date
  • Ingress rating if it lives outdoors or gets washed down

Common questions

Can you match my exact brand colours?

Yes, with a custom dichroic colour gobo. Send the Pantone or hex and we etch the filter to match; stock patterns use standard colours only.

How sharp will my logo look on a textured wall?

On brick or render the image softens with the surface. For a crisp logo, project onto a smooth painted wall or a dedicated projection surface; the gobo resolution is only as good as what it lands on.

Related products

Need help specifying this?

Send us the throw distance, the image size you need and your artwork — we will recommend the right model and quote within 24 hours.

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