What's happening
Noparde published real-world 120W outdoor gobo logo installs: a June 2026 Tuscany winery facade (crest projected at 3.2 m wide from 7.5 m after correcting throw distance) and an August 2026 Ljubljana food festival using two 120W units on a walkway. The write-up stresses that projected width = projection distance x lens throw ratio, and that ambient light and surface texture (stone absorbs more light) shorten usable throw. Recommended sweet spot for 120W outdoor branding is 4-10 m in moderate ambient light.
Why it matters for buyers
For a retailer, venue or signage buyer, the practical effect is simple: the unit that reads on your wall at your ambient light, with your artwork, beats the one with the bigger number on the box. Specification order — distance, image size, ambient, then brightness — decides the result.
It also changes lead-time risk. Custom gobos and certified outdoor builds need briefing before the date is fixed; the projector is rarely the long pole, the artwork and certification are.
The technical angle
Ingress protection is the spec that quietly decides lifespan. IP65 keeps rain and dust out of the body; IP67 adds temporary immersion tolerance for ground-level or wash-down locations. The rating only holds if the cable gland and gasket are seated — a loose gland defeats a higher number.
What to specify
Before you request a quote, lock these down:
- Ingress rating if it lives outdoors or gets washed down
- Gobo material: glass for longevity and colour, metal for cheap short runs
- MOQ and dispatch window before the event date
- Throw distance from bracket to surface, measured on site — not estimated
