Salon Looks
The mirror wall behind the chair is the money shot. A soft logo there means every selfie carries the salon name. A window mark pulls walk-ins from the street.
Soft colour flatters skin tones, so keep the white balance warm-neutral rather than cold.
Salon Checklist
- Mirror-wall logo for client selfies.
- Soft, skin-flattering white balance.
- Small 15 to 50 W unit.
- Window gobo for walk-ins.
- Plug-and-play, no installer.
Salon Comparison
| Spot | Unit | Power | Throw |
|---|---|---|---|
| Mirror wall | 15 to 50 W | 15 to 50 W | 2 to 5 m |
| Window | 15 to 50 W | 15 to 50 W | 2 to 5 m |
| Reception | 15 W logo | 15 W | 2 to 4 m |
| Pop-up event | Rechargeable | Battery | 3 to 6 m |
The Selfie Effect
Position the mark so it sits over the client's shoulder in the mirror, not on their face. A well-placed logo turns every photo into a tagged brand impression.
Brightness for Salons
Salons are brightly lit for colour work; 50 W holds a mirror-wall mark. Keep it soft so it flatters rather than spotlights.
Mistakes
- Mark on the client's face, not the wall.
- Cold white unflattering skin.
- No window presence for walk-ins.
- Beam in the stylist's eyes.
