Brand Consistency Around the Clock
A permanent install in the reception projects the company mark onto the floor or a feature wall continuously. Unlike vinyl that peels or printed signs that fade, the projection stays crisp and can be updated the moment the brand evolves.
Facilities teams like it because there is nothing to clean or replace; the LED source runs for years with no consumables.
Corporate Checklist
- Colour-matched gobo to exact brand HEX or Pantone.
- 24/7 duty rating for always-on operation.
- Low noise for a quiet reception.
- Secure, tool-free gobo swap for rebrands.
- Locking bracket for a fixed, level mark.
Corporate Comparison
| Need | Unit | Power | Throw |
|---|---|---|---|
| Reception floor | 50 W aluminium | 50 W | 3 to 8 m |
| Feature wall | 50 W logo | 50 W | 4 to 9 m |
| Atrium | Custom H50 | 50 W | 6 to 12 m |
| Rotating welcome | 4-image | Varies | 3 to 9 m |
Getting the Mark Level
A reception floor mark should sit dead level so the logo does not look tilted in photos. Use the bracket's micro-adjust and verify from the entrance camera angle, not the installer's eye.
Brightness for Lobbies
Corporate lobbies are moderately lit; 50 W holds a clean mark on floor or wall. Avoid overpowering the space, which reads as a showroom rather than a workplace.
Mistakes
- Colour drift from an unmatched gobo.
- Non-duty-rated unit failing under 24/7 run.
- Tilted mark in the entrance photo.
- Plastic body yellowing in a sunny lobby.